Monday, June 25, 2007

Scratching MY Head for What You Want

A couple of days ago I went to a great educational marketing event put on by Dominic Canterbury. The point was to learn more about talking to you. It was a beautiful evening in a darling neighborhood haunt with way more people than expected, so some very interesting dynamics evolved. Because the place was crowded, we not only had the marketing presenter doing great things, but also had sub topic conversations filling in the gaps from when you couldn't hear the main conversations. Did I mention that we had a corner in a coffee bar/lounge? The music was also competing for our attention, so one had to be really dedicated to stay involved with the program! The great news was that the sub-text conversations added to the value of the entire program.
Now Back to YOU:

Autograf along with Dare To WEAR BLACK was fortunate enough to be one of the chosen businesses under discussion and even more fortunate were my a couple of "AHA" experiences. These were REAL "AHA" experiences, not simply "uh-huh" experiences.

I quickly learned that I was in the midst of people that not only cared about my business (as Indie business people do), but also cared deeply about my clients.

In fact, there was a young man with especially strong interest in our topic because he was a sufferer of psoriasis or eczema. He had finally found relief with an experimental program of pharmaceutical origin. This was great except it costs $18,000 a year to maintain the treatment. We are now going to give him some Dare To WEAR BLACK Scalp Specific Shampoo in order to maintain and most likely get rid of the last traces of his discomfort.

This product (Dare To WEAR BLACK Scalp Specific Shampoo) not only has controlled this kind of skin care case, but also has been guaranteed to work for decades.

After all of this, Please Stay Tuned for the continuing saga!

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